Category Archives: B2B marketing

Friends, I’m looking for new opportunities!

Posted on August 3, 2010 by Anna

  I’ve had a great year at Mercury helping to establish a marketing services business and working with many high profile clients to analyze their customer data and develop more effective marketing campaigns including acquisition, retention, and up-sell.  Additionally, we worked to … Continue reading →

Posted in B2B marketing, blogging, marketing campaigns, marketing expertise, marketing management, marketing strategy, social media, social networking | 9 Comments

2009 – To All Those Who Inspire Me…Thank You!

Posted on December 8, 2008 by Anna

Here we go, about 24 days before the end of the year. This is the time when everyone starts thinking about a new set of New Year’s resolutions and new ventures for 2009 whether personal or professional. As I sit … Continue reading →

Posted in B2B marketing, motivation, social networking | Leave a comment

Consumer Marketers, You Have Your Work Cut Out for You!!

Posted on December 19, 2007 by Anna

I have a new appreciation for being a B2B marketer! It’s no wonder B2C marketers spend millions of dollars to get consumers to even notice them. What do I know, I’m not a consumer marketer…oh no, but it’s worse, I’m … Continue reading →

Posted in Amazon, B2B marketing, B2C marketing, email marketing, eToys | Leave a comment